Paytm Bonds
Bonds in India had high barrier to entry. Created a visual language and design system that made bonds as intuitive as stocks. Trust built through clarity.
Case Study
Timeline
16 months
Conversions
+12%
User Satisfaction
Strong!
Designer. Strategist. with a marketing mind
I solve problems by understanding business, behavior, and systems.
7+ YOE building brands, products, & experiences across advertising, startups, and fintech.
Currently: Interaction Design at California College of the Arts.
Designer. Strategist. with a marketing mind
I solve problems by understanding business, behavior, and systems.
7+ YOE building brands, products, & experiences across advertising, startups, and fintech.
Currently: Interaction Design at California College of the Arts.
Strategic thinking → Design solutions → Create conversations • See ↓